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Twitter is a social media platform and it’s an excellent marketing tool as well. What makes Twitter a good medium for marketing Twitter, with over 313 million monthly active users is a great platform for most marketers. Twitter includes sharing content, interacting with consumers, networking and branding. Twitter chats are effective because the people who participate in them enjoy actively engaging on the social network. Twitter provides service businesses specific word targeting. People who have used a specific word or hashtag in their Twitter feed or people who have interacted with tweets containing those words in the last seven days will be sorted and identified.
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