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SEO

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As a local business targeting potential customers in your community, it’s important to rank high in local search results. Researches have shown that . It’s as good a time as any to start thinking about a local SEO marketing strategy. The first step is choosing the right website name, and using your business name is short and simple. Next, it is important to make sure your homepage title tag is optimized properly.

If you already have a website for your business, the most important information to have on your site, in terms of search ranking, is your business name, address, and phone number. Google will look for this information on your site and analyze it for accuracy and consistency with other sites that host your information. It’s also a good idea to post this information on every page of your website. Today keywords play an essential role.

When you built your business website, the best way to do that is to create a blog. It will help you get discovered online as you build content. It’s also a great way to establish your brand by communicating your values, sharing your experience and expertise, and humanizing your marketing. You would study different combinations of words and phrases and try to insert those into your website

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ALL tags

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An alt tag, also known as “alt attribute” and “alt description,” is an HTML attribute applied to image tags to provide a text alternative for search engines. Relating images to alt tags such as product photos can impact an store’s search engine rankings. Image alt text needs to be specific and representative of the topic of the webpage it’s supporting.

Alt tags are the explanations you write for the images on your website. They aren’t visible to your average visitors, they give search engines a basic idea of what each image is about. Whenever you add an image to your website, the actual raw file should be saved with a targeted keyword. Using alt text on your images can make for a better user experience, along with implementing image title and file naming best practices, containing alt text may also add to image SEO. While search engine image recognition technology has developed over the years, search crawlers still can’t “see” the images on a website page like we can, so it’s not wise to leave the interpretation in their hands.

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